REAL Kiteboarding coach Sam Bell was chosen to be the “REAL Thing” for this MTV/Coke spot . As part of MTV’s summer programming, and in partnership with Coke-a-Cola they went in search of Real people doing cool things. | As part of MTV’s summer programming, and in partnership with Coke-a-Cola they went in search of Real people doing cool things. What better find than a REAL kiteboarding coach? REAL Kiteboarding coach Sam Bell was chosen to be the “REAL Thing” for this MTV/Coke spot due to his insane kiteboarding skills and genuine personality. This piece originally aired over labor day weekend on MTV.
